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How can I find out all the tricks of the trade for a new car salesman?

Sunday, February 14th, 2010

I am new to selling cars and the salesmen at my dealership will not help explain anything about the new car sales process. I take great pride in my work and love sales but with out understanding the process tricks and details I just have hit a wall. Please help Thank you

Don’t worry. It will come with experience. Too many car salesman are worthless slimeballs…please don’t become one of them. Treat the customer honestly and fairly and you will do well.

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Can you be honest and still be successful in car sale industry?

Tuesday, November 24th, 2009

I am getting interviewed tomorrow by a car sale employer. I am willing to giving car sales a try, can anyone have experience in this field give me some guidance. I am a honest worker, i like to be direct with people. Will that make a bad combo for my job?

Sounds like you are a salesman. Bad salesmen lie; good salesmen offer help: engage people in a non-threatening way, and ask questions. They key to any good salesperson is to let your prostect feel comfortable, and talk to you, and this helps you solve their problems. Make sure you treat those people like gold – go the extra mile. They will feel like they found a diamond in an honest salesman, and refer everyone. In fact, you can tell them that you don’t want their business – you want their whole family’s business and their friends’ business too!

Car buyers today tend to be either very well studied and/or very skeptical, so let your candor and genuine nature to serve melt away their sense of concern. Make you customers feel like they are your friends and you are taking care of them, like a guest. My only caution is make sure you aren’t direct to the point you are pushy with people, but ensure you ask those questions, and then you can offer opinions with permission.

Hope that helps; sales success is a science/art. Takes practice to get your groove – Enjoy it!

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Confessions of a New Car Salesman

Wednesday, November 18th, 2009

Confessions of a New Car Salesman
Confessions of a new car Salesman (The “How To” Buy a New Car, Made Simple) pub. 2006 is a simple informative booklet authored by a twenty-five year Corporate Business Executive who was at the top of his career selling complex software solutions to fortune 500 companies lost his job (complements of the 9/11 tragedy) and at the age of 47 found himself virtually unemployable and flat dead broke. He eventually turned to the only profession he could find which offered steady employment and began selling new cars. The contents within reflects on his actual experiences and what he calls “the worst time of my entire life.” Literally shocked beyond belief by the immorally complacent attitude and willingness of all those involved “to lie, cheat and steal” just to make a dime, this publication is the vindictive result. Most everything you need to know when it comes to saving money and staving off the greed is mentioned within this document. This is a very simply written publication which takes the complexity out of the dreaded negotiations turning a potential nightmare into an “almost” pleasurable experience. This booklet will truly eliminate much of the confusion and the opportunities for you to be taken to the cleaners. It will provide simple directions on how to, finance, locate and trade for your next new car. As a help, highlighted within and throughout are thirty-seven Tip’s and the best Do’s and Don’ts when buying a new car from an actual ex-new car salesman’s point of view. Become familiar with all the deception, secrets and become an educated consumer. Learn how and when the dealership, sales manager and salesmen make their money, the correct process you should follow when financing, locating and trading. Truly turn the tables and bring justice to your side. This is the “How To” of getting the best deal possible for buying your next new car. Attn; Press, Wholesale and Retailer Buyers: Please send us an e-mail to dontspendmore@yahoo.com for a free promotional copy. Please provide us your Name, Company, Shipping Address and Phone Number for pre-ship verification. All contact data kept strictly confidential. Thanks so much for your interest..! All other inquisitions are welcome.

(more…)

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What percentage does a car salesman make on a new car sale? On a used car sale?

Wednesday, November 11th, 2009


I love the answers stating: How much they can screw you over…..Anyway, the car business, is simply that, a business. All in all, the automotive industry has some of the lowest markups on products. Where a TV may be marked up 50 percent, a car is generally only 6 to 10 percent. A little more depending on make. The sales person is generally always paid on the amount made over what the car is owned for. Commission percentages range from dealer to dealer. In some cases, salesmen aren’t paid a salary. Some others work on a draw structure, where they are paid a wage, but once a commission is made, the amount paid is deducted from that commission.

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How do I buy a new car from a dealership?

Tuesday, November 10th, 2009

I actually bought a new car back in Nov. ‘02. Mits. Lancer ‘03. Well, I regret that. I got totally ripped off. I am still paying for that car plus I have a balloon payment (the interest) coming up in Nov. ‘07. I know I’m going to be needing a new car soon. I am giving myself some extra time before I buy so I can make the right decision. I narrowed my choices to 2 cars: MINI Cooper/ Toyota Matrix. I ask: How can I haggle prices down? How can I find out what are the taxes in my area? How can get a great loan with my bank? I think I have excellent or almost excellent credit. What advice can you guys give me? (The reason why I’m getting a new car is because my boyfriend is going to be using my Mits. He had to sell his car when we moved. We are both young and need some wise advice.
I can’t ask my parents for advice because they are dead.

I’m not going to get a used car because I’m going to look stupid driving a shite box.

Yes I can afford two car payments. Otherwise, I wouldn’t be asking for advice.

My boyfriend bought us a condo with both of are names on it. He’s done a lot for me, so the least I can do is let him use his car since he sold his car so the move could be easier.

Broaden your choices to creat competition for your purchase, as great deals are coming this fall due to sell off of 06 models to make room for 07s. Also:
- many auto companies are hurting, thus, look for incentives such as 0% financing for good credit.
- Buy during last couple days of month, Sept. – Nov. 06, and last couple of hours of that day – preferably a rainy, cold Friday evening when no one is at the dealer, as salesmen are motivated to make their monthly sales goals, and they love ending their week/day with a sale, even if its not the best commission.
- Go to Edmonds.com and leverage internet to get dealers competing for you. Send-off an email to 3-4 and see who is hungry and responds.
- Know what your selected vehicle is going for. Edmonds has good data.
- Do not buy car that every one wants, as you will pay too much.
- Keep emotions under control, do not let them know you love it.
- Always ask for more options for less money, and offer much less than sticker w/o insulting them. If you offer a price and they immediately accept, you offered too much. You need to find their lowest price by having them reject your first/second/etc. offer. Have them suggest a number. Counter their answer with facts from your research and with alternative dealers/cars. And, make another offer, typically, no more than 1/2 of the difference between your initial and their reasonable counter.

Bottom line – know the highest price you will pay before you get into the negotiations dance, as emotions and logical thinking may be difficult to control at this stage, given the time investment on both sides. And, you need to be prepared to walk away if they do not accept your reasonable offer. The industry makes 15 – 20 million cars/trucks a year. I am sure there is more than one of those that fits your needs.

If you get within a couple hundred dollars, ask for more, e.g., options, car mats, free oil changes, 5 tanks of gas, etc. Also, leverage the potential of you getting your vehicle serviced at their dealership, as that is a substantial profit center for them. At this point, your time becomes more valuable than the couple hundred $$, so, get what you can, close-the-deal and drive away….

Good Luck,

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